Posts Tagged ‘Chickens’
That Big Red Bug
For the many Filipinos locally and globally, there will always be one kind of fast food restaurant that can provide them with the taste that they’ve gotten used to. A taste that lets them reminisce on their childhood memories, memories that involved a big red bee, wearing a blazer, shirt and chef’s hat. And that fast food restaurant can only be the Jollibee Philippine.
The Jollibee Philippine is the biggest fast food chain restaurant in the Philippines. Catering to all ages, the Jollibee Philippine offers an American-style foods with Filipino-influenced dishes specializing in burgers, spaghetti, chicken and some local Filipino dishes.
Jollibee Philippine has been serving us with their delectable collection of fast food such as the Chickenjoy and Yumburger, but have you ever stopped and asked, “where and when did all of this started?”
As far as we can remember, the Jollibee Philippine provides us with the most delectable fast-food foods, but did you ever know that the Jollibee Philippine didn’t start off selling hamburgers or chickens? Yes, the first Jollibee store didn’t sell hamburgers, but ice creams
Tony Tan Caktiong and his family opened a Magnolia Ice Cream parlor at Cubao in 1975 with Jolibe as the original name.
But after sometime in 1978, they decided on getting the services of a management consultant in the person of Manuel C. Lumba. Lumba suggested that to shift their business of ice cream parlor to hamburgers after his studies showed that a much larger market was waiting to get tapped.
And sure enough, their hamburgers became a hit for a lot of Filipinos. After this success, Lumba next reformed the name Jolibe to Jolly Bee and made the two words form a single name Jollibee. Then Lumba next created the product name “Yumburger” as well as the name “Chickenjoy”.
The stores were re-designed, the service transformed into a full self-service, fast food operation with drive thrus. Not long after, Tony Tan and Manny Lumba went on an observation tour in the United States, attended food service and equipment conventions. Tony Tan put Manny Lumba on center stage by putting him in charge of franchise development.
Today, the Jollibee Philippinehas become the biggest fast-food chain in the country; it also has locations in the United States, Saudi Arabia, Hong Kong, Vietnam, Indonesia, Dubai and Brunei. As of March, 2008, JFC has 1,466 stores in the Philippines namely, Jollibee having 627 stores, Chowking having 377 stores, Greenwich Pizza having 236 stores, Red Ribbon Bakeshop having 194 stores, Délifrance having 28 stores and Mang Pepe having 4 stores. It had 191 stores overseas.
Now every Jollibee Philippine has their own delivery services, but if you’re a Filipino working abroad and wanted to send some Jollibee Philippine food products to your loved ones back home. Then Express Regalo can provide you with the right services that you needed.
That’s about it, but if you want to know more about the Jollibee Philippine products then visit www.expressregalo.com.
The Jollibee in Us
When it comes to Filipinos, there is only one kind of fast food chain that can provide just the right kind of taste that Filipinos are looking for, and that is the Jollibee Philippine. Jollibee Philippine is the top fast food chain in the Philippines to date, serving their unique menu from their delectable choices of Yumburger to their joyous Chickenjoys for Filipinos all over the world to enjoy.
Jollibee Philippine has been serving us with their delectable collection of fast food such as the Chickenjoy and Yumburger, but have you ever asked where and when and how the Jollibee Philippine has started?
As far as we can remember, the Jollibee Philippine provides us with the most delectable fast-food foods, but did you know that the Jollibee Philippine did not start on selling hamburgers or chickens, it started as an ice cream parlor at Cubao in 1975 with Jolibe as the original name.
But after sometime, they decided on getting the services of a management consultant in the person of Manuel C. Lumba. Lumba suggested that to shift their business of ice cream parlor to hamburgers after his studies showed that a much larger market was waiting to get tapped.
And sure enough, their hamburgers became a hit for a lot of Filipinos. After this success, Lumba next reformed the name Jolibe to Jolly Bee and made the two words form a single name Jollibee. Then Lumba next created the product name "Yumburger" as well as the name "Chickenjoy".
The stores were re-designed, the service transformed into a full self-service, fast food operation with drive thrus. Not long after, Tony Tan and Manny Lumba went on an observation tour in the United States, attended food service and equipment conventions. Tony Tan put Manny Lumba on center stage by putting him in charge of franchise development.
The Jollibee Philippine have gotten so big that they have decided on incorporating some expansions and acquisitions on other fast-food restaurants. On 2000, the Jollibee Philippine acquired Chowking, allowing Jollibee to be part of the oriental quick service restaurant segment.
Similarly, Jollibee Philippine also acquired Red Ribbon Bakeshop on 2005, another popular fast-food restaurant in the Philippines. In 2006, Jollibee Philippine acquired the Délifrance which further expanded its penetration in the food service industry particularly in the French cafe-bakery, a growing segment of the Philippine food market.
Now, the Jollibee Philippine has become the biggest fast-food chains in the world with an overall count of 1,466 stores in the Philippines namely Jollibee (627), Chowking (377), Greenwich Pizza (236), Red Ribbon Bakeshop (194), Délifrance (28) and Mang Pepe (4). It had 191 stores overseas.
That’s all about the history and present state of Jollibee Philippine. But if you are ever wondering about sending some Jollibee food products your loved ones back home with the stress of going through all that calling and waiting, then visit Express Regalo at www.expressregalo.com to learn how.